Amazon Box Set Binge

Amazon wanted to raise awareness of their new box set seasons on Prime amongst UK student populations, and also wanted to capture student data by means of an online and offline competition.

Using market insights we took a mobile-first approach to the design, producing wireframes to map user journeys and moving quickly and iteratively into responsive design.

The idea was simple: students form a team, pick their top 3 box sets, answer a series of multiple choice questions and campaign for the most votes to be in with the chance to win £5000. 

Client
Amazon Prime

Agency
SteadyGo

Amazon_Desktop_FeatureAmazon_Desktop_Feature
Amazon_Mobile_Three_2Amazon_Mobile_Three_2
Amazon_Mobile_ThreeAmazon_Mobile_Three

1 Million

IMPRESSIONS

300,000

SIGN UPS

20,000

USERS PER DAY

Contact

+44 (0) 7412909202
greg@studio-gb.co.uk

More Projects

MAP Charity
The Farm